Talk to Customers
Ready to Start Talking with Your Customers?
Talk To Customers implements successful promotions where customers willingly trade key demographic data for discounts, chances to win, and other incentives. This strategy achieves two important results:
1. The collection of valuable consumer information–essential for both tactical and strategic marketing efforts.
2. The creation of a growing audience who “opt in” for periodic communications and promotions by email, text and other electronic communication, keeping the conversation going between you and your customers.
Your Customers are here Already
Employing existing POS systems, Talk To Customer promotions are easily implemented. A unique sales code is printed on each receipt, which is entered by the recipient on a custom branded micro-site. (talktoYOURNAME.com) The receipt will also prominently feature a call-out to visit the URL, and the incentive earned upon doing so.
Your Branding, Your Message
Your promotion will include a secure microsite– talktoYOURNAME.com–that will be tied to Google Analytics for detailed traffic information. This site will administer your survey, distribute incentives and report all consumer data using our Stat Tracker software.
Short and Sweet
Short surveys (under 10 questions) collect quantitative information about the participants’ personal and economic habits so you can learn about trends and key demographic differences among your customer base. Incentivized surveys are more likely to catch a wider and more representative range of respondents compared to unincentivised surveys.
They’ll Love You for it
Once the survey is complete, the customer will receive a printable coupon, featuring a unique code that renders counterfeiting impossible. As for their reward? It’s up to you. But the better it is, the more surveys will be completed—which means more valuable info and signups for you.
Knowing is Half the Battle
Our custom Stat Tracker software makes analysis of all the data easy. With the ability to slice the info dozens of ways – comparing different stores, consumer demos, dates, etc. you’ll be able to see exactly what’s going on with your customer base.
